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Press release August 26, 2014

Water Education Foundation Launches New User-Friendly Website
Links All Foundation Websites – Aquafornia and Aquapedia – Under One Umbrella

Sacramento, Calif. – The Water Education Foundation recently launched a new cutting-edge website that makes it easier for visitors to learn about water, conduct research, sign up for email newsletters, securely register for tours and conferences, and buy California water maps and other popular products.

“Our new website is extremely user-friendly and easy to navigate,” said Jennifer Bowles, the Foundation’s executive director. “It really brings together all of our resources under one umbrella.”

For example, she said, the Foundation’s online water encyclopedia, Aquapedia, and its daily news aggregate, Aquafornia, are now easily accessible under the main website, making it clear that these two important resources are run by the Foundation and further its mission to disseminate impartial, unbiased news and information about water.

“Bringing together these properties under one main website makes the Foundation the primary, go-to online provider of information on California water issues,” Bowles said.

In addition, the new website is mobile-friendly, allowing the website to act as an app for those who want to add the site, or just Aquafornia news, to their mobile home page, she said. The new website is linked to social media channels, which will amplify the Foundation’s efforts to reach a wider audience.

“Our mission to educate is multiplied with the help of this website,” Bowles said.

Sue McClurg, the Foundation’s deputy executive director, said the goal of the extensive list under the Water Topics tab on the homepage of the new website was to give people a starting point to learn about key water issues.

“It can be overwhelming to learn about all these projects, regions and issues,” she said. “The goal with these links is to allow visitors to the website a chance to research water issues and learn about the high-value, impartial materials the Foundation offers for free and for sale. They can also find out how to learn about these topics firsthand – at upcoming Foundation events or on one of our water tours.”

The biggest challenge for the re-designed website was organizing the breadth of information available through the Foundation’s main website and sister sites Aquafornia and Aquapedia – some 30,000 pages, according to the Sacramento-based website developer, Digital Deployment.

“We are grateful to the team at Digital Deployment who designed this attractive website and patiently worked with us through this process,” Bowles said.

The Foundation’s website address remains the same: www.watereducation.org. People can also follow the Foundation on Facebook, LinkedIn or @WaterEdFdn on Twitter.

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