California is in a water crisis, yet usage is way up. Officials are focusing on the wrong things, advocates say
[R]esidents and businesses across the state are also using more water now than they have in seven years, despite Gov. Gavin Newsom’s efforts to encourage just the opposite. … Part of the problem is that the urgency of the crisis isn’t breaking through to Californians. The messaging around water conservation varies across different authorities and jurisdictions, so people don’t have a clear idea of what applies to whom. And they certainly don’t have a tangible grasp on how much a 15% reduction is with respect to their own usage.
Related articles:
- Los Angeles Times: What about my koi pond? A wealthy L.A. enclave copes with water restrictions
- State Water Resources Control Board: State Water Board releases draft emergency water conservation regulation
- Ventura County Star: Editorial - Snapping out of drought fatigue
- Los Angeles Business Journal: Prepping for the Dry Days Ahead
- San Luis Obispo Tribune: SLO County cities, towns call for cutbacks as drought worsens: ‘All the easy water is gone.’
- ABC 7 – San Francisco: Bay Area landscaping business sees 300% increase in irrigation repairs as drought worsens
- San Jose Spotlight: Silicon Valley residents could face fines for wasting water
- MyMotherLode.com: A Master Gardener’s Seasonal Lawn